Designing, developing & managing digital marketing campaigns to support the ecommerce platform. Managing & maintaining the organization’s website. Increasing traffic and online sales through effective usage of online awareness and visibility building platforms. Tracking & analyzing website trafic flow and provide regular internal reports. Assisting in day to day SEO strategy, implementation, monitoring & management of PFC campaigns. Editing & posting videos, podcasts and audio content to company social media sites. Identifying new trends in digital marketing, evaluate new technologies and ensure the brand is at the forefront of industry developments, particularly developments in mobile marketing. Working with the Brand Manager in proper implementation of the social digital media strategy. Coordinating all activities relating to the company digital and e-commerce strategy with the external partners.