Digital Marketing Executive
Salary – Rs.50,000 - Rs.60,000
One of our prestigious client who is into Hospitality is looking for a Digital Marketing Executive to work in their Nugegoda office immediately.
JOB RESPONSIBILITIES
- Plan and execute all webs, SEO/ SEM, marketing Database, Email, Social media and display advertising campaigns.
- Design, build and maintain our social media presence.
- Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPLs)
- Identify trends and insights, and optimize spend and performance based on the insights.
- Brainstorm new and creative growth strategies.
- Plan, execute and measure experiments and conversation tests
- Collaborate with internal teams to create landing pages and optimize user experience.
- Utilize strong analytical ability to evaluate end to end to end customer experience across multiple channels and customer touch points.
- Instrument conversation points and optimize user funnels
- Collaborate with agencies and other vendor partners
- Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate.
REQUIREMENTS
- BS/MS degree in marketing or a related field.
- Proven working experience in digital marketing
- Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and / or display advertising campaigns.
- Highly creative with experience in identifying target audiences and devising detail campaigns that engage, inform and motivate.
- Experience in optimizing landing pages and user funnels
- Experience with A/B and multivariable experiments
- Solid knowledge of website analytics tools(e.g. GOOGLE analytics, net-insight, Omniture, WebTrends)
- Working knowledge of ad severing tools ( e.g. DART, Atlas)
- Experience in setting up and optimizing Google Ad-words campaigns
- Working knowledge of HTML, CSS, and JavaScript development and constraints
- Strong analytical skills and data – driven thinking
- Up-to-date with the latest trends and best practices in online marketing and measurement.
NOTE: IMMEDIATE VACANCY! Please send in your resumes to fix the time schedules.
Apply now if you are interested in: local@gulfjobs.lk