<p>A good understanding of SEO and digital marketing, and how to effectively implement various SEO techniques on a website<br/>Experience with popular SEO tools, including keyword research tools, Google Analytics, Google Webmaster Tools, keyword tracking tools etc.<br/>Experience with popular content management systems, including Wordpress, Magento etc.<br/>Ability to learn quickly and play your part in a close-knit team<br/>Basic HTML coding skills<br/>Regular monitoring of website performance via Google Analytics and other industry-standard tools, and reporting on progress to clients and the team<br/>Strategically implementing various tactics to achieve positive results for your clients in a variety of SEO areas, including; technical, content, link building, and website usability<br/>The mapping of keywords to desired pages, and optimising these in order to enhance visibility in Google Search.<br/>Experience with Analytics & tracking tools, SE rankings monitoring, Keyword research, site auditing techniques, on & off-page optimisation & Link building.<br/>these are key skills<br/></p>